Friday, November 7, 2008

Building A Global Brand - Janine Allis, Boost Juice

Janine Allis' Boost Juice chain of juice and smoothie outlets was already successful but still growing five years ago when she first appeared on Business Essentials. These days, it has more than 150 stores across Australia but the growth now is in international markets. Boost Juice is in five countries and expanding further.

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